How to create a streaming platform?
As the New York Times presents it: Qwest TV is “the Netflix for Jazz“. An ambitious project led by the famous artist Quincy Jones and the former programme director of the Mezzo TV channel, Reza Ackbaraly. The main challenge: launch a premium and robust SVOD platform (and mobile applications) in a few weeks. Qwest TV uses OKAST for platform design, editorialization and daily subscriber management. Flexible monetization allows them to offer different subscriptions prices depending on the subscription duration or quality of the accessible videos (SD, HD or 4K). They use also mobiles apps to expand their visibility in mobiles stores. Through B-to-B distribution feature, Qwest TV is also present in many universities around the world.
“With OKAST we’ve been able to start very quickly our video platform and scale up our subscribers base. The team has helped us also on the marketing side by providing innovative tools to grow our audience worldwide.”
– Reza Ackbaraly, CEO & Co-founder of Qwest TV
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Aviation is a subject that fascinates a lot, with fans all over the world. Mitch Carley, the producer of the famous multi EMMY nominated program “Duggy, the Smile in the Sky”, then decided to launch the first OTT channel dedicated to aviation in all its forms: ImAir.tv. The objective: to have a simple, inexpensive and stable solution to outsource the technical aspects of managing a SVOD platform and focus on the production of original programs. ImAir.tv uses free content to attract new subscribers and dynamic playlists for its editorialization.
“OKAST is everything I’ve been looking for a very long time: a simple, premium-feel, platform that got us up quickly… while they handle all the technical aspects. Our branded, modern and dynamic design matches the experience of the major Streaming Networks… on all devices. We are thankful to all at OKAST.”
– Mitch Carley, Film director, CEO & Founder ImAir.tv
In recent years, the MMA has been booming. In 2019 a more flexible legislation in France allowed to grow the activity. All that was missing was an OTT channel to broadcast the biggest MMA events and matches of the European and international leagues, live and commented in French. In addition, the production of a weekly show gives a real opportunity to French fans to follow the discipline. MMA TV uses double monetization (Pay-per-view and subscription) as well as advanced marketing tools such as A/B test and Google Tag Manager to accurately track and optimize the viewer experience.
“Between content production, weekly live fights broadcasting and marketing campaigns, we needed a flexible solution, allowing us to edit and manage our live feeds in full security. The many features delivered regularly allow us to often offer improvements to our subscribers. Our ambition is to become the French speaking media reference dedicated to MMA and OKAST is the perfect partner for this purpose.”
– Andre De Semlyen, Founder & CEO MMA TV
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You also want to launch your own video platform?
Initially, Z’FITNESS is developing a concept of interactive and virtual Fitness/Wellness video classroom for hotels, fitness centers, companies, senior and student residences, and other holiday centers. To diversify their activity, they wanted to offer a B-to-C VOD platform in order to diversify their revenues and broaden their audience. Z’Fitness uses the many flexible editorial features offered by OKAST to offer playlists by type of sports activity, theme or level.
“I didn’t know you could deploy high-performance video streaming platforms so quickly, and with a minimum initial budget. OKAST allows me to re-use my content catalogue while completing my service offer. All this with support from OKAST team at all stages.”
– Fabien Escalle, CEO Z’Fitness
iDance Music is the world’s first streaming application for classical and contemporary dance. It offers thousands of pieces of music composed for dancers, with a choice of musicians based on the quality, professionalism and rigor of this Art. Idance is also a mobile application using a redesigned interface for audio format consumption: display of music playlists, adapted mini-player, and a “custom playlist” feature that allows users (dancers and dance teachers) to create their own playlists.
‘Beyond the technological tool, OKAST is the assurance to be advised, accompanied, guided towards lands that were until now imaginary. With the OKAST team, we were able to exchange and create a custom platform specialized in dance that corresponds in every way to our idea’
– Laurent Choukroun, Director of Dance Arts Production and Head of Singing at the Paris Opera Ballet School.
MEDUVIP offers educational medical videos in B-to-B to hospitals. These are then broadcast on a TV or tablet to patients before surgery to explain the principle and process. MEDUVIP uses the client management module to give different access to hospitals depending on their contract.
“We produce content but needed a white-label solution to distribute our B-to-B offer without having to deal with the technical aspects. We particularly appreciate OKAST’s progressive pricing, which adjusts to the reality of our business, as long as the reactivity of the team and the support in the deployment of the video platform.“
– Raphaël Lasserre, CEO MEDUVIP
Opsis TV‘s goal: to give everyone access to the theatre, through a wide choice of performances and the monthly broadcasting of a live play. With more than 250 hours of content, including classical and contemporary theatre, comedies, children’s plays, musical or heritage plays, documentaries… Opsis TV is the OTT reference platform dedicated to theatre. Opsis TV uses advanced editorialization functions and live streams. The platform uses OTT distribution options since it is distributed to Fransat operator via the Hbbtv protocol.
“OKAST is easy to use and very flexible to edit our 2 platforms. We can create playlists and categories in a click, customize our viewers’ experience and implement different monetization models.”
– Xavier Pryen, CEO L’Harmattan Editions, Opsis TV & Docs TV
Motion Live is the first streaming dedicated to urban dances (hip-hop, afro, dancehall…). They used OKAST to create easily their dream platform and offer many different types of content: live streaming dancing class, dance performance videos, unreleased music tracks from Beatmaker & DJs) all with a fluid, consistent, and efficient user experience.
“We love OKAST because it helps us centralizing all our different contents, including our live dance classes into a single platform, along with a fluid, consistent and efficient user experience.
We also appreciate the ability to deploy in a click mobile applications to give our community as many devices as possible to follow their passion. “
– Anthony Bardeau, CEO Motion Lab Studio
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